Pinterest’s Casey Winters cracks the SEO code and shares actionable tips to dominate search engines. Traction Conf Vancouver 2015 – http://tractionconf.io.
Why Everything You Know About SEO is Wrong!
More Small Biz and Marketing Videos: https://goo.gl/Fz1hyd
Most of what you think you know about SEO is likely wrong, like trying to use SEO Backlinks or leverage multiple IP Blocks and all that other nonsense you read or a website or some tech guru sold you on.
SEO is pretty straight forward if you stop worrying about your Google Rankings and start worrying about how people find you.
You’d think that is the same thing, but it is not. You’re trying to rank for a keyword. Today SEO is about predicting what someone is going to search for, not trying to own a keyword. Solve their problem.
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